A two-day conference featuring Chinese Producer Zhang Jizhong, sponsored by the UCLA-USC Joint East Asian Studies Center and held on the UCLA and USC campuses
The boundaries between Hollywood and Asia are fast disappearing, with Asian corporations playing a key role in U.S. film production, and with American theme parks and retail stores in Japan, Hong Kong and China attracting visitors from all over Asia. The location of Los Angeles and its media industries on the Pacific Rim makes it a vital space to deepen and enrich these trans-Pacific ties. This conference will explore the globalization of the China entertainment industry and the impact of film and TV on public perception of history and culture in China.
The conference will feature a keynote address by Chinese producer and director Zhang Jizhong. Renowned for his TV serializations of the classic Ming dynasty novels, Romance of the Three Kingdoms, The Water Margin, and Journey to the West, he is currently creating a Chinese theme park based on the Monkey King legend. A special screening of new 2011 episodes of Journey to the West will be shown on October 21.
Conference sessions will focus on the state of the film and TV industry in contemporary China; recreating Chinese history and classic literature in film and TV; and the globalization of theme parks. Additional sessions will be devoted to graduate student and K-12 teacher training workshops.
8:30: Continental breakfast
9:00: Opening Remarks
9:15: Session 1: “The State of the Film & Television Industry in Contemporary China: the view from the Academy”
11:15: Coffee break
11:30: Session 2: “The State of the Film & Television Industry in Contemporary China: the view from the Industry”
1:00: Lunch (A boxed lunch is available for $12 with advance reservation.)
2:15: Session 3: “Recreating Chinese History and Classic Literature in Film & Television”
4:15: Coffee break
4:30: Keynote speech: Zhang Jizhong
6:00: Buffet dinner (Invitation Only)
7:30: Screening of episodes from Zhang Jizhong’s Journey to the West Television Serial (UCLA Lenart Auditorium, Fowler Museum)
9:30: Continental breakfast
10:00: Slide-show introduction to theme parks in China
Zhuang Jiayun, Dramatic Art, UNC, “China’s Theme Parks Today, the Themed Space(s), Marketing Models and the Imagineering/Copying Power”
10:15: Session 4: “Globalization of Theme Parks: the view from the Industry”
12:00-1:30: K-12 Teachers’ Training Program (Separate Registration Required through the USC US-China Institute)
1:30: Session 5: “Theme Parks in China: the view from the Academy”
4:00: Coffee break
4:15-5:45: An Audience Conversation with Zhang Jizhong
Sponsor(s): Center for Chinese Studies, Asia Institute, Confucius Institute, Department of History, Asian Languages and Cultures, Asian American Studies Center, USC East Asian Studies Center, USC Norman Lear Center, USC US-China Institute
© 2013. The Regents of the University of California. All rights reserved.